Country Wisdom & Investing

country barnCountry wisdom is the collection of practical experiences gained by generations of pioneers, farmers, and ranchers as America transformed from a vast frontier to the world’s greatest economy. That experience – the result of constant trial and error – was passed from parent to child in plain language that left no room for misinterpretation. Living on a farm or ranch miles from the nearest neighbor meant solving problems on your own, making do with the materials around you, and accepting whatever happened and moving on.
 
Country people know that worry is like riding a rocking horse – it’s something to do, but gets you nowhere. Excuses and explanations count for little if the seed is not in the ground by the spring rains to make a crop. You don’t blame the cow when the milk gets sour, but change the pasture where she eats.
Country Sayings to Invest By
 
The wisdom gained over years of self-reliance in a lonely, often hostile environment remains just as applicable today in our modern, urban setting as at the turn of the century. The lessons of a country life – expressed in simple, understandable language – are especially pertinent for a beginning or inexperienced investor seeking to negotiate a confusing, constantly changing terrain of potential investments and prices. The following country proverbs are tested and true bits of wisdom you can apply equally to your investments and your life.

1. “The Quickest Way to Double Your Money Is to Fold It Over and Put It In Your Pocket”

Everyone expects to make money in the stock market, but few have realistic expectations of probable returns. Inexperienced investors frequently buy stocks on the advice of acquaintances or friends who brag about their experiences, implying that investment success is easy.
 
Everyone expects to buy the next Apple or Microsoft, allowing them to retire at age 30 or 35. However, doubling your money in a single year is highly unlikely, and becoming wealthy overnight a pipe dream for most people.
 
Here are two keys to stock market success and long-term financial independence:

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Picking and Dickering: America’s New Hobby

antiquesOwning a piece of the past has universal appeal. According to philosopher and antique dealer Leon Rosenstein, it’s the value, uniqueness, and beauty of older items that attracts us, along with their historical and cultural associations. For some, buying and selling tangible pieces of history is a business – for others, it is a calling. Mike Wolfe, one of the stars of the television show “American Pickers,” says that discovering and restoring old relics from the past to their former glory is akin to saving America’s history, one piece at a time.
 
While lots of people are familiar with antique collecting, many are unaware of the growing market for other collectibles, from cars, to toys, to comic books, to folk art. According to the U.S. Economic Census of 2012, the industry accounts for more than $13 billion in revenues for almost 20,000 businesses, from one-man shops to giant online auction firms such as eBay and Heritage Auctions.
 
Everyone, it seems, has a touch of nostalgia from time to time, a sentimental yearning to return to days of past happiness. Antiques and collectibles are tangible evidence of history, monuments of a slower, simpler age when the future was bright and obstacles seemed easy to overcome.
 
Unlike most retail experiences, acquiring pieces of the past requires diligent searching followed by old-time price negotiation – “dickering” – between buyer and seller. Value is in the minds of the two parties, rather than any objective analysis, since many items are one-of-a kind. As a consequence, a successful acquisition requires a discerning eye and disciplined negotiations. For many, the opportunity to joust over price, pitting one’s wits against another’s, is as rewarding as acquiring the items themselves.

The Appeal of Picking

Finding old treasures can be both financially and emotionally rewarding. While the majority of pickers buy older pieces for their artistic or nostalgic appeal, many have found searching flea markets, garage sales, and old barns and houses to be exceptionally profitable. For example:
 
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How to Create & Host a Webinar

webinar1As the Internet becomes more and more ubiquitous in the workplace, webinars – or what some refer to as “online seminars” – have become increasingly popular. Educators and marketers have embraced webinars as a forum for spreading their message; sponsors find their effectiveness and long shelf-life appealing; and attendees are learning to take advantage of their low cost and convenience.
 
If you haven’t introduced webinars into your marketing, customer service, or employee training efforts – whether you’re running a Fortune 500 company or a one-person operation – you may be missing out on a significant opportunity.

Understanding Webinars

Simply stated, a webinar is a multicast, interactive audio-video seminar over the web that offers the opportunity to give, receive, and discuss information. According to an ON24 survey, the average webinar in 2013 attracted 433 registrants. Almost one-half of sponsors participating (49%) in a 2013 poll by MarketingSherpa ranked webinars and webcasts as the most effective marketing tool they used, well above mobile apps (35%), blogs (27%), press releases (21%), and social media marketing (18%).
 
Webinars first appeared around 1994 and have become increasingly popular as costs of production have dropped and technology for communication with broad audiences has improved. More than 80% of the webinars in the ON24 study had in excess of 200 attendees, while 15.2% had more than 1,000 attendees.

It’s important to understand the distinction between webinars and other Internet-based forums, such as online meetings and podcasts:

Online Meetings

Also called web meetings, videoconferencing, teleconferencing, and virtual conferencing. In online meetings, a range of 2 to 30 participants are simultaneously involved in the discussion, which can be a corporate board meeting or project team discussion. Companies typically use online meetings for brainstorming, where participants familiar with a subject can provide input and discussion on the topic at hand.

Podcasts

Sometimes called webcasts, these are usually broadcast without interactivity. The word “podcast” is a combination of “broadcast” and Apple’s then-revolutionary “iPod,” which could play digital video and audio files. The availability of low-cost, high-quality cameras, as well as video and audio recording software, enables businesses of all sizes to advertise their products and services cost-effectively via this platform.

Benefits of a Webinar to Sponsor and Participants

Webinars allow sponsors to communicate a message to hundreds of participants in real-time. As a consequence, they are equally popular with educators and students, marketing professionals and potential customers, and business trainers and employees.
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Their advantages include the following:
 
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5 Steps to Better Problem Solving

problem-solving1Modern humans are the greatest problem solvers the world has ever seen. While our predecessors developed primitive tools to better live in their environments, humans are the first to develop the mental acuity necessary to transform their living space. As a consequence, we thrive around the world, altering hostile, barren desert lands and freezing climates into hospitable habitats with growing populations.
 
Of course, problem-solving abilities vary considerably from one individual to another – some of us excel in resolving overarching dilemmas, while others are more adept at making basic day-to-day decisions. Researchers at the Center for Research on Learning and Teaching at the University of Michigan believe that difficulty solving problems tends to stem from the following two issues:

Inaccuracy in Reading

Incorrect interpretation of a problem can stem from perceiving it without concentrating on its meaning. It can also result from reading unfamiliar words, overlooking important facts, and starting to address it prematurely. Simply stated, many people have difficulty framing a problem accurately at first and consequently develop inadequate or incorrect solutions.

Inaccuracy in Thinking

Ancients Greeks called the ability to properly reason “logic.” Today, we sometimes refer to this ability as “pragmatism”—a system of thinking to determine meaning, truth, or value. Poor decisions result from a lack of clarity so that irrelevant information is considered in the problem-solving process. We sometimes pursue solutions that do not meet our intended goals, or we fail to break complex problems into understandable parts when time constraints force us into premature decisions.
 
Each of us makes decisions every day that affect our happiness, careers, and satisfaction with life. By learning and practicing the skills of proven problem solvers—and following the necessary steps— you can boost your self-esteem, reduce interpersonal conflicts, and lessen overall stress.
 
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